The appendices extend the Lucaz Design dossier with detailed references, case studies, and supporting documentation. They provide structural clarity around product development, acquisition strategy, pricing logic, and intellectual property — grounding the studio’s direction in concrete material and commercial frameworks.
Appendices & Supporting Material
An example of design-led revival through IP acquisition: a mid-century Italian scoop-seat lounge chair reinterpreted by Lucaz Re:born. Includes acquisition logic, design evolution, and market integration strategy.
A real-world reference from Denmark. This case illustrates how Lucaz Re:born could acquire and restructure an existing brand with in-house production — curating what aligns, refining materials and narratives, and embedding production within a contemporary design framework.
Indicative pricing ranges for both the Core Collection and Lucaz Re:born, mapped to a projected €2 million revenue model. Includes estimated unit volumes, product mix, and a three-year rollout plan balancing high-end craft with operational scalability.
Preliminary outlines for two distinct investment pathways:
– Lucaz Design (Core Collection): for original design development and long-term brand infrastructure
– Lucaz Re:born: for IP acquisitions and scaled reintroductions of legacy design works